From VP hopefuls to independent contenders, feline-friendly campaign posts are winning hearts and going viral across campus.
As the Dhaka University Central Students’ Union (DUCSU) election nears, a curious trend has captured the attention of students: candidates are posting photos and videos with cats. What started as lighthearted content has quickly become one of the most discussed aspects of this year’s campaign, circulating widely on social media and inspiring memes.
From VP candidates affiliated with major student panels to independent AGS hopefuls and aspirants for career development or GS positions, several candidates have incorporated cats into their campaign imagery. Playful photos of cuddling, petting, and interacting with cats have made these candidates appear approachable, relatable, and personable—qualities that resonate with the younger, digitally active voter base.
This approach is a form of “pet politics”, a campaign tactic used globally to humanize politicians and build emotional connection with voters. By showing care and warmth toward animals, candidates project a softer image that can enhance their appeal, especially among students who value empathy and personality alongside policy.
While it remains to be seen how much this feline strategy will influence votes, the viral engagement it has generated underscores its effectiveness as a modern, social-media-savvy campaign tool. In DUCSU 2025, it seems the cats are already running the spotlight.
